Tourism, automobiles, cosmetics, luxury items have great potential in Pakistan: French CG


Karachi (PR): Pakistan has tremendous potential for collaboration with France in varied sectors such as tourism, automobiles, cosmetics and French luxury brands, which may be explored as the law and order situation improves. This was stated by Mr. Christian Ramage, the Consul General of France, who visited the Federation of Pakistan Chambers of Commerce and Industry (FPCCI) Head Office in Karachi to pay a courtesy call on Mr. Zubair Ahmed Malik, the President of FPCCI. Also present on the occasion were FPCCI Vice Presidents Mr. Shaheen Ilyas Sarwana, Mr. Gulzar Firoz, Mr. Abdul Khaliq Khan and Mrs Rukhsana Jahangir Khokhar.

While welcoming the French Consul General, Mr. Zubair Malik recalled the history of friendly ties between Pakistan and France and mentioned that French brands such as Sanofi, L’Oreal, Carrefour and Total already enjoyed a strong presence in Pakistan, which was a health indicator of the level of confidence that French investors had in the Pakistani economy. France was also one of the biggest markets for Pakistani textiles, and leading French designers use Pakistani textiles in their collection. He said that with the transition to GSP Plus regime in 2014, trade and investment between Pakistan and the EU would hopefully receive a further boost. The President suggested greater interaction between the Pakistan and French missions as a way of improving the trade volume, for which he urged the reopening of the commercial section of the French Consulate in Karachi.   

Mr. Ramage said that French companies were eager to invest in Pakistan. No other European country had collaboration in so many disciplines with academia in Pakistan, than France; which is extensively involved in the culture and heritage preservation of Pakistan. He said that the perception of Pakistan in international press was vastly different from reality, and the country truly had immense potential. It was noted during the discussion that the language barrier was one of the problems Pakistani businessmen encountered in dealing with their French counterparts for which Mr. Ramage offered interpretation services which were provided by the French Consulate.     

The meeting was concluded with the presentation of the FPCCI Crest to Mr. Ramage.